Three Steps To Becoming A Successful Nonfiction Author

If you want to be a successful nonfiction author, you must recognize that you are in the business of helping people solve their problems. That’s what distinguishes nonfiction from fiction. Whether you’re writing a how-to, self-help, reference or cookbook you are offering tips, guidance and motivation to waiting readers. The writer who is able to speak directly to the needs of the reader is the writer who will be most effective in getting her books read, bought and shared. You can be that successful nonfiction author if you follow these three steps.

1. Become a good listener

At a recent writing workshop, I listened to the many questions members of the audience asked about writing and publishing their books. A few of them are

· Do we need to finish a book before submitting it to a publisher?

· How do I go about organizing the information I’ve been writing for years?

· What’s involved in self-publishing my book?

· How do I know if I can trust an editor with my manuscript?

· How do I decide on the topic of my book?

People reveal a lot about themselves as they speak and especially when they ask questions. If you are a good listener you learn a lot about people, their intentions and their underlying messages. By listening to their questions about your topic area you know what parts of your topic you most need to cover.

A good listener is an active listener. Trial lawyers use active listening when they connect pieces of seemingly unrelated testimony to formulate questions and lure a witness into a damming admission. I’m not suggesting that you become devious but listening actively can help you better understand others and more importantly be able to target your writing to the exact solution the reader needs.

As an active listener, be attentive to what the speaker doesn’t say. It’s as important as being attentive to what he does say. Look for non-verbal cues such as facial expressions and posture to get the full gist of what the speaker is telling you.

2. Stimulate people to give you helpful answers

A successful hunter must point his weapon at the target before he pulls the trigger. The extent to which he can get the prey in his sights and keep it there is the extent to which he will hit his intended target.

Likewise, to become a successful nonfiction author, you must give people the answers and solutions to their problems, concerns and pain. To do that, you must find out what these are.

Ask questions that help you understand the needs of your readers, your audience or your social media fans.

You can ask an open-ended question like

What do you struggle with most in trying to [lose weight, write your book, save money or whatever is your topic]?

Or you can give a list of options

a. how to get started

b. sticking to a schedule

c. dealing with distractions

d. Other____________

If you decide to give options, it’s important to give an “Other” option so they can add what you couldn’t anticipate.

When you are in a live conversation with the potential reader, follow-up questions can be very telling. For example, if someone indicates that he struggles with getting started on a diet, what do he means specifically: finding a program that works, working with a program she owns but deciding how to fit it into her life, is she between a liquid diet or one that involves food, or fear of feeling deprived or having to spend extra money on special foods. Knowing specifically which of these concerns the reader will help you address your writing directly to those needs.

3. Learn to do some basic keyword research

In a popular tourist town a number of shops were open for business along a busy street. It was a hot summer day and shoppers stopped by one store inquiring if the store sold ice cream. They sold a variety of other cool products, but no ice cream.

One passerby after another entered the store inquiring if they sold ice cream, but the store owner kept turning them away. He began to even get annoyed that folks wanted to buy what he didn’t sell.

The store next door to the first one, however, began to realize that ice cream was what people were seeking on that hot summer day. So he sent one of his workers on an errand to the grocery store to stock up on ice cream, cones and an ice cream scoop. When the worker returned, the clever storekeeper put a sign in his window “We Sell Ice Cream,” and capitalized on the demand. He soon sold out.

Since the advent of the Internet, understanding what people are searching for has been very helpful to marketers. It enables them to understand the motivations of the consumer and thereby better plan, create and position products.

Learning what people are searching for when they visit the Internet puts you on sounder footing with reaching your readers than writing on a random topic or niche.

Although keyword research is part of a more intricate process called Search Engine Optimization (SEO), you can learn some basics to better target your writing.

Every time someone types a word or phrase into Google, YouTube or any other place on the Internet, that phrase is stored. SEO experts can retrieve the stored data and plot what people are searching for in great detail. When they share this information with their clients, it takes the guesswork out of figuring out exactly what people are seeking and therefore most likely to buy.

On a simple level, you can benefit from this technology by noting what Google suggests to you as soon as you type in the main word of your topic. Those suggested terms tell you what other people have already searched.

When I typed “How to…” in Google search box, the following suggestions appeared

· How to tie a tie

· How to love lyrics

· How to lose weight fast

If I wanted to write a how-to article or book, these could begin to point me toward what seems popular. Keep in mind that these could be different on different days.

You can get more specific indicators when you use free keyword tools from providers such as Wordtracker, Google Adwords or Keyword Discovery. They will give you more detailed information about what people are searching for in specific niches and help you decide which keywords to use in the body, title and description of your work.

Of course, the clearer idea you have of the topic you want to cover, the more specific will be the terms you search.

There are many other actions to becoming a successful nonfiction writer, but following these three steps will start you on the right road to publication and profits from your work.

Three Steps To Becoming A Successful Nonfiction Author

If you want to be a successful nonfiction author, you must recognize that you are in the business of helping people solve their problems. That’s what distinguishes nonfiction from fiction. Whether you’re writing a how-to, self-help, reference or cookbook you are offering tips, guidance and motivation to waiting readers. The writer who is able to speak directly to the needs of the reader is the writer who will be most effective in getting her books read, bought and shared. You can be that successful nonfiction author if you follow these three steps.

1. Become a good listener

At a recent writing workshop, I listened to the many questions members of the audience asked about writing and publishing their books. A few of them are

· Do we need to finish a book before submitting it to a publisher?

· How do I go about organizing the information I’ve been writing for years?

· What’s involved in self-publishing my book?

· How do I know if I can trust an editor with my manuscript?

· How do I decide on the topic of my book?

People reveal a lot about themselves as they speak and especially when they ask questions. If you are a good listener you learn a lot about people, their intentions and their underlying messages. By listening to their questions about your topic area you know what parts of your topic you most need to cover.

A good listener is an active listener. Trial lawyers use active listening when they connect pieces of seemingly unrelated testimony to formulate questions and lure a witness into a damming admission. I’m not suggesting that you become devious but listening actively can help you better understand others and more importantly be able to target your writing to the exact solution the reader needs.

As an active listener, be attentive to what the speaker doesn’t say. It’s as important as being attentive to what he does say. Look for non-verbal cues such as facial expressions and posture to get the full gist of what the speaker is telling you.

2. Stimulate people to give you helpful answers

A successful hunter must point his weapon at the target before he pulls the trigger. The extent to which he can get the prey in his sights and keep it there is the extent to which he will hit his intended target.

Likewise, to become a successful nonfiction author, you must give people the answers and solutions to their problems, concerns and pain. To do that, you must find out what these are.

Ask questions that help you understand the needs of your readers, your audience or your social media fans.

You can ask an open-ended question like

What do you struggle with most in trying to [lose weight, write your book, save money or whatever is your topic]?

Or you can give a list of options

a. how to get started

b. sticking to a schedule

c. dealing with distractions

d. Other____________

If you decide to give options, it’s important to give an “Other” option so they can add what you couldn’t anticipate.

When you are in a live conversation with the potential reader, follow-up questions can be very telling. For example, if someone indicates that he struggles with getting started on a diet, what do he means specifically: finding a program that works, working with a program she owns but deciding how to fit it into her life, is she between a liquid diet or one that involves food, or fear of feeling deprived or having to spend extra money on special foods. Knowing specifically which of these concerns the reader will help you address your writing directly to those needs.

3. Learn to do some basic keyword research

In a popular tourist town a number of shops were open for business along a busy street. It was a hot summer day and shoppers stopped by one store inquiring if the store sold ice cream. They sold a variety of other cool products, but no ice cream.

One passerby after another entered the store inquiring if they sold ice cream, but the store owner kept turning them away. He began to even get annoyed that folks wanted to buy what he didn’t sell.

The store next door to the first one, however, began to realize that ice cream was what people were seeking on that hot summer day. So he sent one of his workers on an errand to the grocery store to stock up on ice cream, cones and an ice cream scoop. When the worker returned, the clever storekeeper put a sign in his window “We Sell Ice Cream,” and capitalized on the demand. He soon sold out.

Since the advent of the Internet, understanding what people are searching for has been very helpful to marketers. It enables them to understand the motivations of the consumer and thereby better plan, create and position products.

Learning what people are searching for when they visit the Internet puts you on sounder footing with reaching your readers than writing on a random topic or niche.

Although keyword research is part of a more intricate process called Search Engine Optimization (SEO), you can learn some basics to better target your writing.

Every time someone types a word or phrase into Google, YouTube or any other place on the Internet, that phrase is stored. SEO experts can retrieve the stored data and plot what people are searching for in great detail. When they share this information with their clients, it takes the guesswork out of figuring out exactly what people are seeking and therefore most likely to buy.

On a simple level, you can benefit from this technology by noting what Google suggests to you as soon as you type in the main word of your topic. Those suggested terms tell you what other people have already searched.

When I typed “How to…” in Google search box, the following suggestions appeared

· How to tie a tie

· How to love lyrics

· How to lose weight fast

If I wanted to write a how-to article or book, these could begin to point me toward what seems popular. Keep in mind that these could be different on different days.

You can get more specific indicators when you use free keyword tools from providers such as Wordtracker, Google Adwords or Keyword Discovery. They will give you more detailed information about what people are searching for in specific niches and help you decide which keywords to use in the body, title and description of your work.

Of course, the clearer idea you have of the topic you want to cover, the more specific will be the terms you search.

There are many other actions to becoming a successful nonfiction writer, but following these three steps will start you on the right road to publication and profits from your work.

Colleges For Studying Interior Designing

Nowadays, creative professions have become very popular. Young people prefer to earn money not with their strength and physical capabilities, not even with their mind, but creativeness. These days, young people are very advanced and already before entering senior secondary school they are full with ideas concerning their future profession. Starting to work in the fields connected with creative skills and new tendencies in society is the major goal of today’s youth.

It is a true point of view that uniqueness and creativity are the most important tools of success today. Each person possesses his or her own creative potential, thus, one wishes to develop these skills and talent by mastering some new profession or a course. The latter will not only suggest a person the space for thinking and creativeness, but also invention something new and unusual which has never been done by previous generations. Besides, such creative people are able to build a fundamental starting-point for future generations. Here the freshness of a new approach is of great importance.

It is widely known that there are many new fields and tendencies nowadays. Most of such professions are highly creative demanding a sober and unique imagination, for instance, cinema acting, theatre acting, writing, dancing, painting, crafts, radio jockeying, anchoring, fashion designing, interior designing etc. There is no doubt, that all of these professions are greatly popular among young people, but interior designing can be singled out due to its uniqueness. This uniqueness consists in the fact that it gives an opportunity to future designers to transform the whole universe of their ideas and thinking power into the object of creative beauty. Only the noblest people deserve to have the profession of an interior designer. It’s in their power to decorate one’s house that is considered to be one of the most precious properties in a person’s life. It’s the place a number of people have already got used to and it’s designer’s task to make it much better than it was before.

In order to become a good interior designer one has to be able to fulfill the professional demands of the industry. Thus, students should train their working standards in special colleges which have started courses in interior designing. To enter such a college one has to pass an entrance test which is conducted by the colleges to test imaginative analytical skills, technical drawing, sketching skills of the students.

The applications to the interior designing colleges can be made by the student only after he has passed with his 12th exams. The duration of the course can vary from two to four years, it depends on the chosen course and the institute from which the student is planning to receive his education. There are different colleges providing professional courses in interior designing and you are welcome to make your own choice. They are:

> Lovely Professional University, Phagwara

> Academy of Art and Design, Maharashtra

> International Academy of Fashion and Design, Chennai

Architects may design different surroundings, for instance, those designing the houses, offices, hotels, malls, retail shops, film studios, cultural establishments (museums, theatres, cinemas), educational institutions (kindergartens, schools, colleges, institutes, universities), sports establishments (stadiums, sports palaces), nutritional establishments (canteens, cafes, restaurants), medical establishments (hospitals, health centres, preventoriums, polyclinics), public offices, adventure spots, conference halls etc. No doubt, all of designers are always in demand to decorate their interiors as well as exteriors.

After completing his degree in interior designing a student should start his studying as the intern or trainee in some designing house. It is especially necessary to do in the beginning of their career in order to get an experience needed in future activity. This will certainly give a student such an important initial practical knowledge required to implement in further career. There are certain qualities which an interior designing student must possess. Here you will probably ask – What are the Qualities that Make a Good Interior Designer? They are as follows:

– Every future interior decorator should be able to read the mind of the customer and accomplish the designs according to the wishes of the customer. Very often a person is not quite sure what he or she wants to have in his or her house. In this case a good designer should have a skill to feel the client’s likes and dislikes in order to meet his interests.

– A nice Interior designer should keep himself updated with the latest tendencies in the design and new developments as well as innovation in the world of designing in general. In order to get new information about progress in the world of design, a designer should visit new design houses, communicate with more experienced interior designers, look through design websites etc.

– A perfect interior decorator must be very creative and imaginative, it means he must be able to implement some new ideas for every new project. There are many interior designers who follow the standard rules of design in which there are good enough because they have often practiced them. No doubt, that such designers are not bad at all, but on the other hand, they are not able to suggest the client something fresh and unique. Thus, their works become more and more monotonous and the development of a designer, as a professional, stops on this stage. Besides, they cannot bring excitement in the world of design. So, an interior designer must be creative not only for the sake of his clients, but also in order to refresh the interior design in general.

– The next point also concerns the interests of the customer. A designer should be able to organize the design in accordance with the budget and financial status of the customer. Each new client requires his individual approach and his wishes do not always coincide with his material opportunities. In this case a good designer should be rather tactic to suggest his client something identical but for lower price.

– A good interior designer should possess a good sense of texture and color combinations, as well as work on improving his knowledge of different classifications of interiors. Besides, he should be able to define what kind of design could be suitable for this or that room.

– It would be preferable for the designs created by the interior designer to be more than the term satisfactory for the customer. It is needed for further cooperation not only with that customer, but also with those who will probably come to you after seeing your great design made in the house of your previous customer, for instance. Besides, this will ensure your regularity with the organization you work in.

– A designer should have an ability to handle stress and problems which can appear during his activity. Having a problem one shouldn’t simply shudder at the thought of possible bigger problems, but real interior designers take the problems by the horn, get things under control, and even if a problem occurs, they try to solve it. Problems of interior designers may include the following: developing a design that their clients will hopefully like, meeting the interests of both clients and building code, having to deal with difficult and inadequate clients most of the time, handling different projects all at the same time, etc.

As you can see, the profession of an interior designer is full of difficulties. Nevertheless, this is the job bringing real aesthetical pleasure. Besides, it brings great financial reward.

How to Develop a Magnetic Gaze That Attracts Anyone Anytime (Part I)

How would you like to have a gaze that attracts people to you? It becomes impossible to look away from your eyes. They magnetically attract others. Imagine that while you’re talking with someone from the opposite sex they just can’t look away. You have something that fascinates other people: profound and meaningful eyes. If no one complemented your eyes, they will just after you practice the magnetic gaze.

Who I learned the magnetic Gaze

I’m a scholar of the occult and esoteric disciplines. This was something that always fascinated me. At first only because it was different. But as I evolved on my learning I found out that the ultimate goal is personal development. That’s what I focus on: growing as a human being.

I devote myself to that in my life. I learn and practice what I think it’s useful for my development. Some things work, others don’t. I don’t discriminate things just because they come from a less than scientific background. And if they work for me, I teach to my students. Only after they make it work is when I consider that this thing is real and it works.

That’s what happened with the magnetic gaze. I first learned it when I was studying an occult discipline. Later I learned than magicians and witches were using it for centuries. In fact, in occult folklore it’s called “evil eye” or as the Italians call it “malocchio”. They call it that because the legend says that if trained correctly it has the potential to kill a person. This gives a whole new meaning to the sentence: “if looks could kill”.

This is one of those things that it’s a pure legend. I met many people who practiced this gaze for decades and not one of them could do anything of the sort or ever met someone who did. But they did have one thing: the most profound and magnetic eyes I ever saw. It’s like you can’t stop looking at them. It fascinated me and I had to learn it.

There are only a few books who teach this magnetic gaze, most of them are from the XVIII century who never got a translation to english and are out of print literally for centuries. On some of the modern ones, the authors present the teachings of this gaze as a way of influencing others, clairvoyance among other things. This is one of examples where authors greatly exaggerate human abilities. There’s many benefits to this gaze, but I’ve listed them mostly above. Don’t believe the hype or false claims. Practice and decide for yourself what is real and what is fiction.

Practicing the Magnetic Gaze

Since most books where you can learn this are rare or out of print and I truly believe in spreading the knowledge, I developed a free program that any person can follow in developing this gaze. It was based on many of those rare books and other things who were only passed on by oral tradition.

This week I’ll present you with the first task that you must do for 7 consecutive days. Keep in mind that once you start you’ll have to do it daily until it’s complete or else it will take a lifetime to master this simple thing. It shouldn’t take more than 15m to a maximum of 30m a day. If you decide to practice the exercises I will give you, use them at your own risk and most importantly, use your common sense. If you feel any pain or weird feelings, stop doing them. Remember to remove your glasses or contacts before you do any of these exercises.

Exercise 1 – The Fixation Look

Choose any small dot on a wall (every wall has them), or print a circle with a dot in the middle and glue it to a wall. The goal is to spend 3 to 5 minutes looking only at that dot without: 1) BLINKING 2) TWITCHING THE EYELIDS 3) MOVING YOUR GAZE ELSEWHERE and with EYES WIDE OPEN (open your eyes completely, the more the better).

Remember, don’t blink! If you blink you’ll have to start all over. Keep your gaze fixed on that dot; don’t look even an inch to the sides, it has to be precisely on that dot. Only this way you’ll develop that fixation look. It’s hard but practice makes perfect.

Some books says you’ll have to reach an hour. But it’s an exaggeration. It’s almost humanly impossible to pass the 30m mark with that steady gaze. 15m to 30m is more than enough for our purposes and is an achievable goal. Since you are just starting, for the next 7 days try to reach at least 3m, or 5m at the maximum. Only when you reach the minimum of 3m you’ll be ready to Exercise 2. Practice at least twice a day, and don’t despair if you can’t do it right away. It takes time and practice to do this.