Planning for E-Commerce initiatives

E-commerce incorporates the processes of buying and selling products and services and transfer of funds or information through electronic especially by use of networks (Eisingerich & Kretschmer, 2008). In planning for electronic commerce initiatives one must identify and set specific business objectives and also link these objectives to business strategies. In doing so one must […]


Vocation education and training is an integral part of tertiary education that encompasses the provision of a range of activities that are focused towards the provision of accredited knowledge that is tailored towards acquisition of technical and job oriented skills. According to Clarke and Winch (2009 p.80) VET endeavor is to provide skills that will […]

APPLE: Brand and Audience Analysis

INTRODUCTION When we consider innovative and advancing mobile phone as well as computer technology that are always constantly changing, overall achievement, and brand and client dedication like no other, what organization normally rings a bell? Apple Inc. Presently called Apple Inc., the organization started as a maker of personal computers and was primarily called Apple […]