Individual ContributionDetailed Specification
This is an individual coursework that presents all the work that you have
contributed to the transmedia campaign. This will include an individual
learning agreement and a portfolio that presents how you have met your
agreement and reflects on progress and outcome.
As a student you have certain responsibilities – one of which is the
management of your learning. In this assessment, you agree this
management with the course tutor rather than allowing them to do this for
you. This process has to go through some stages before your Learning
Agreement will be authorised.
Individual work agreement stages
Identify an appropriate focus of study
• Agreement of aims and how you will achieve the learning outcomes
required for this assessment
• Plan of programme of activities
• Carrying out the agreed activity
• Producing the final deliverables
Learning Contract stages adapted from “Independent Study Guide” for
ACAD0172, University of Greenwich
The different stages will be discussed in more depth later on in this
What are Learning Agreements?
Learning Agreements are sometimes known as learning contracts. The
definition of a learning contract that this assessment is based on is as
follows, from Donald (1976):
a document drawn up by a student and [the] instructor or advisor, which
specifies what the student will learn, how this will be accomplished, within
what period of time and what the criteria of evaluation will be.
The main characteristics of our agreement that emerges from this definition
1.It is drawn up on the basis of negotiation between the learner and the
2.It has flexibility, which allows learners to have a bigger say in what they
want to learn, how they will go about learning, how long it will take and how
their learning will be assessed and evaluated.
3.It is student centered, so that it offers a learning experience which
addresses the specific needs of the learner.
4.It provides a framework for learners to develop and take responsibility for
their own learning.
Reference: Donald J G (1976) “Contracting for Learning” in Learning and
Development Vol. 7 No. 5
The Learning Agreement in depth .
1 Identify an appropriate focus of study This will be your opportunity to
adopt a specific role(s) within the group and should be negotiated with the
group as well as your tutor. Consider the key roles in video production and
interactive media production to help you with this. This will enable you to
focus your study in a particular area of interest. For example you may wish to
extend your skills in camera operation, web development, the use of social
media as a production tool, ePublishing or video streaming. You may wish to
combine some of these areas; this is up to you.
2 Agreement of aims and how you will achieve the learning outcomes
required for this assessment Quite simply, what do you intend to do in this
year? How will that work fit into the Learning Outcomes of the course? This
should be a comprehensive overview, not just one or two lines. Remember –
part of this course is for you to showcase your talents. Therefore you should
make sure you document all steps and achievements you plan to do over the
year to complete the work.
3 Plan of programme of activities What are you going to do by when? This
should take the form of a coherent project plan that ties in the group
milestones and individual tasks. Please complete this in Microsoft Project or
Basecamp and update it throughout the year.
4 Carrying out the agreed activity At this stage you will actually carry out
the activities you have agreed on in the previous stages. The work you do will
go into the creation of the group product.
5 Producing the final deliverables The final deliverables for the individual
student for this assessment is a portfolio of work to support the learning
agreement document, as well as an evaluation of how the project as a whole
went. The group should be able to complete a multiplatform television
product based around each individual’s work through the academic year.
You must submit all of the following, by the deadline
D1. A Learning Agreement document that has been agreed with the tutor
following the interim submission on the 25th January
D2. A project plan of your activities for the year, showing all updates. In
other words, you should submit the first version with D1 and then update the
document as the year progresses, saving each major update as a new file. All
of these should be submitted at the end of the year.
Learning Agreement Structure and Content
• An overview of your role(s)
I am taking 3 roles in this project
• Social Media (Charge in Instagram account of the group)
(sharing pictures, gaining followers and likes, monitoring)
• Camera operator
(this is a new role that I would like to learn)
• Editor (assistant)
• The focus of your study and your personal learning objectives
• What you intend to deliver
• A mapping of the learning outcomes against what you intend to
• A division of the overall grade against what you intend to deliver
A plan with provisional deadline dates of how you intend to
achieve your goals
(I will add the day of the deadline however I need you to write a
plan or a schedule)
start with a research, Instagram account and building its
community throughout the whole project, then camera operator
and finally I will be doing editing)