SDL – Response One

SDL (Service-Dominant Logic)

Respond to your colleagues in which you:

•Constructively critique their description of a situation in which they engaged in co-creation of value. Remember to provide a rationale for each of your comments.

•Identify additional strategies the marketer could have used to enhance your colleagues’ experiences. How would these strategies have improved their experiences?

NOTES:
1. Do respond as per the above
2. Include evidence of further new research, preferably articles from the library or google scholar. About 3 to 4 for each write-up
3. Ensure each response is different and unique