segmentation

segmentation

Can you use your knowledge about segmentation to help your company decide on a marketing scheme that will help it be successful in the marketplace? Let’s see what

you can cook up for ideas!
Now that you have heard this exchange, write a short business memo addressing the different recommended targets. Do a bit of research if you would like, and make a

recommendation about which group to target first, without alienating the other targets.

:)

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