Southwest Airlines, Apple, Johnson & Johnson, Google, or PepsiCo.

Write a 5-7 page paper to address the following:
1. Describe the company’s overall people-management strategy.
2. Discuss its approach to employee rewards and motivation.
3. Evaluate the company’s culture. (Which aspects do you find most appealing, and which concern you?)
4. Analyze the company’s ability to attract and retain employees. (What competitive advantages does the company have, and what are its greatest disadvantages?)
5. Make recommendations for strengthening the company’s workforce strategy. (What would you do differently, how would you do it, and why?)
6. Write with clarity, good mechanics, and follow formatting requirements.

Professional Formatting Requirements:
• Be typed, single or double spaced, professional font (size 10-12), includes headings and subheadings, with one-inch margins on all sides.
• References must be included and provide appropriate information that enables the reader to locate the original source.
• Include a cover page containing the title of the assignment, the student name(s), the professor’s name, the course title, and the date.

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