Answer the following:

Conduct an External Environmental Scan for your organization and place each trend on a 3×5 index card. Identify the key trends in the social and task environments. Cluster the scan cards into the following areas: social, technological, economic, ecological, political and industry trends. Select key trends which offer threats and opportunities to the organization. Reorganize the scan cards by placing the key trends into columns of threats, opportunities, or both.

From this point on in the course, continue to scan the external environment and write a weekly abstract on a trend or development that is likely to influence the future of your organization. You may search for the trends or developments in any information source. Magazines, newspapers, television and the Internet are good information sources. In your abstract, include the title, author, and source of the information, abstract of the article or information, and implications for your company

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